# Reel script analysis worksheet

Fill in this worksheet from a Reel you can inspect. It is not a retention benchmark or a required timing formula.

Creator and source link:
Checked TXT filename:
Video duration:

## Passage notes

| Actual start/end time | Spoken wording | Function: hook / explanation / example / CTA / other | Visual or delivery detail absent from TXT | Observation to verify |
| --- | --- | --- | --- | --- |
| | | | | |
| | | | | |

## Opening

Question, task or claim introduced:
Where the video answers it or shows the result:

## Structure

Order of ideas:
Condition or exception that must stay:
Exact request at the end, if any:

## Speaking pace

Passage start/end:
Checked word count:
Passage duration in seconds:
WPM = word count / duration in seconds * 60
Whether the interval includes pauses or music:

Retention data, if available, and its source:
What I can infer from the script:
What the transcript alone does not establish:

## New draft

My own topic and example:
What sequence I will use:
Source quotation and attribution, if any:

Guide: /blog/analyze-instagram-reel-script